Privacy Policy

Last Updated: May 28, 2026

Northbound Experiences, LLC DBA MSP Food Tours ("we," "our," or "us") operates mspfoodtours.com (the "Service"). This page outlines our policies regarding the collection, use, and disclosure of personal data when you use our website, book a food tour, or interact with our advertisements.

1. Information We Collect

We collect data to provide a seamless booking experience and improve our food tour operations.

Booking & Personal Data: When purchasing tickets, you provide your name, email address, phone number, and billing information.

Usage Data: We automatically collect your IP address, browser type, pages visited, and time spent on our website to ensure optimal website performance.

Cookies & Tracking: We use cookies to remember your preferences and monitor how you interact with our content.

2. How We Use Your Information

We use your collected information to:

Process ticket sales, manage food tour rosters, and send automated booking confirmations.

Deliver customer support and communicate tour logistics (such as weather delays or meeting spots).

Analyze website performance to build better user experiences.

Serve relevant marketing offers and run targeted advertising campaigns.

3. Third-Party Data Sharing & Services

We do not sell your personal data. We share your data only with trusted third-party providers required to run our business operations:

Booking & Payments (Peek Pro): All ticket transactions are handled securely through Peek Pro, our online booking software. Peek Pro processes your payment information and booking details on our behalf.

Web Analytics (Google Analytics): We use Google Analytics to track anonymized website traffic and consumer behavior. You can opt out of this tracking using the Google Analytics Opt-out Browser Add-on.

Advertising & Remarketing (Meta Ads & Google Ads): We use conversion pixels and tracking cookies from Meta (Facebook/Instagram) and Google Ads to serve targeted marketing campaigns based on your past visits to our site. You can adjust your ad settings directly within your Meta or Google account preferences.

4. Data Security

The security of your personal data is critical to us. While no online transmission is 100% secure, your ticketing data is encrypted via Peek Pro's secure booking platform. We enforce industry-standard commercial guidelines to safeguard any offline information.

5. Your Rights & Choices

You can opt out of marketing communications at any time by clicking the "unsubscribe" link in our emails or replying "STOP" to text notifications. If you wish to review, update, or request the deletion of the contact information we have on file, please email us directly.

6. Contact Us

If you have any questions regarding this policy, please reach out to us:

By Email: info@mspfoodtours.com